revolut challenges crypto competitors

Nearly every financial app seems to be dipping its toes into cryptocurrency these days, but Revolut has cannonballed into the deep end with its new Revolut X platform. The fintech giant has transformed its professional desktop platform into a full-fledged crypto trading app available across the UK and Europe, setting its sights on established players like Coinbase and Binance.

What makes Revolut X stand out in the increasingly crowded crypto marketplace? For starters, its fee structure is aggressively competitive – 0% maker fees and 0.09% taker fees regardless of how much you trade. It’s like going to an all-you-can-eat buffet where the price doesn’t increase even if you’re the hungriest person there.

The platform offers real-time trading on more than 210 tokens, with both market and limit orders available for traders of all experience levels. Understanding the difference between market orders for immediate execution and limit orders set at specific prices empowers users to develop more sophisticated trading strategies. Revolut has integrated TradingView analytics – fundamentally giving users a Bloomberg terminal’s younger, cooler cousin right in their pocket.

High-powered trading meets pocket-sized convenience with Revolut X’s 210+ tokens and TradingView analytics.

For the 50+ million existing Revolut users, the onboarding process is practically frictionless. Imagine skipping the line at a popular club because the bouncer already knows you – that’s the experience for current customers who can instantly set up their Revolut X account.

Security remains paramount in Revolut’s crypto venture. The company keeps most funds in cold storage – think of it as a digital vault buried deep underground, away from internet-connected hackers. They also maintain a strict 1:1 asset backing, meaning they don’t play fast and loose with customer funds. This approach to digital security aligns with findings presented at the 15th International Conference on Social Computing and Social Media highlighting the importance of user-centric digital spaces in financial technology.

Revolut X seems tailor-made for younger investors building their wealth, particularly those who value the seamless shift between traditional banking and cryptocurrency. The app-based approach caters to mobile-first traders who prefer managing investments on the go.

Having already been voted the most trusted crypto exchange in a 2024 YouGov survey, Revolut’s daring entry into the cryptocurrency arena represents a serious challenge to established exchanges from a fintech player with considerable resources and customer loyalty.

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